1) Information about the collection of personal data and contact data of the controller

1.1 We are pleased that you visit our website and thank you for your interest. Below we inform you about the handling of your personal data when using our website. Personal data is all data that you can identify personally.

1.2 Responsible for data processing on this website as defined by the General Data Protection Regulation (GDPR) is Dr. Michael Zanger, LTZ, Martin-Luther-Straße 2, 64683 Einhausen, Germany, Tel.: +49 (0) 151 – 149525252, E-Mail: info@ Zanger-pferd.de. The controller for the processing of personal data is the natural or legal person who decides on the purposes and means of the processing of personal data alone or together with others.

1.3.3. This website uses SSL or other confidential content (e.g. orders or requests to the controller) for security reasons and for the protection of the transfer of personal data and other confidential content. TLS encryption. You can recognize an encrypted connection at the string “https://” and the lock icon in your browser line.

2) Data collection when visiting our website

When using our website only for information purposes, so if you do not register or otherwise provide us with information, we only collect such data that your browser transmits to our server (so-called “server log files”). When you visit our website, we collect the following data that is technically necessary for us to show you the website:

• Our visited website
• Date and time at the time of access
• Quantity of transmitted data in byte
• Source/reference from which you reached the page
• Browser used
• Operating system used
• IP address used (possibly: in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. The data is not passed on or otherwise used. However, we reserve the right to review the server logfiles afterwards, if concrete indications indicate illegal use.

3) Content-Delivery Network

Cloud flare
On our website we use a so-called content delivery network (CDN) of the technology service provider Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA (Cloudflare). A content delivery network is an online service, with the help of which, in particular, large media files (such as graphics, page contents or scripts) are delivered through a network of regionally distributed servers connected via the Internet. The use of the Cloudflare content delivery network helps us to optimize the charging speeds of our website. The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in secure and efficient provision, as well as improvement of the stability and functionality of our website. Cloudflare based in the USA is certified for the U.S. Privacy Shield Privacy Convention, which ensures compliance with the data protection level applicable in the EU. For further information, see the Cloudflare privacy policy at: https://www.cloudflare.com/privacypolicy/

4) Cookies

In order to make the visit of our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your device and allow us or our partner companies (third-party cookies) to recognize your browser during the next visit (so-called persistent cookies). If cookies are set, collect and process specific user information such as browser and location data and IP address values. Persistent cookies are deleted automatically after a predetermined period which can differ depending on the cookie.

In some cases, cookies are used to simplify the ordering process by storing settings (e.g., saving the content of a virtual shopping cart for a later visit to the website). If personal data are also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 (1) point. b GDPR either for the performance of the contract or in accordance with Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the website visit.

We may work with advertising partners to help us make our Internet offering more interesting for you. For this purpose, when you visit our website, cookies from partner companies are also stored on your hard disk (third-party cookies). If we work with the aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the extent of the information collected in each case within the following paragraphs.

Please note that you can set your browser so that you can be informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages the cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browsers under the following links:

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/kb/ph21411?locale=de_EN
Opera: http://help.opera.com/Windows/10.20/en/cookies.html

Please note that if cookies are not accepted, the functionality of our website may be limited.

5) Contact receptacle

Personal data is collected as part of the contact with us (e.g. via contact form or e-mail). What data are collected in the case of a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of answering your request or for contacting and the associated technical administration. The legal basis for processing this data is our legitimate interest in answering your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact is aimed at the conclusion of a contract, additional legal basis for processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted after final processing of your request. This is the case if it can be seen from the circumstances that the facts concerned are finally clarified and, if there are no statutory retention obligations.

6) Data processing for contract processing

In accordance with Art. 6 para. 1 lit. b GDPR, personal data will continue to be collected and processed if you inform us about the performance of a contract. The data collected can be seen from the respective input forms. Deletion of your data is possible at any time and can be effected by a message to the aforementioned address of the controller. We store and use the data you provide for contract processing. After complete processing of the contract or any desired erasure of your data, your data will be deleted with regard to tax and commercial retention periods after these deadlines have expired, unless you have expressly consented to further use of your data or any further use of data permitted by law has been reserved by our website, which we inform you accordingly below.

7) Use of Social Media: Videos

Use of YouTube videos

This website uses the YouTube embedding function to display and play videos from the provider “Youtube”, which is part of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).

In this case, the extended data protection mode is used which, according to provider information, sets in motion a storage of user information only when the video is reproduced. When the playback of embedded YouTube videos is started, the provider “Youtube” uses cookies to collect information about user behavior. According to “Youtube”, these are used, among other things, to capture video statistics, to improve user-friendliness and to prevent abuse. If you are logged in to Google, your data will be assigned directly to your account if you click on a video. If you do not wish to assign your profile to YouTube, you must log out before activating the button. Google stores your data (even for unregistered users) as user profiles and evaluates them. Such an evaluation is carried out in particular in accordance with Art. 6 para. 1 lit. f GDPR on the basis of the legitimate interests of Google in the inclusion of personalized advertising, market research and/or demand-oriented design of its website. You have a right to object to the formation of these user profiles, and you have to direct yourself to YouTube for the exercise of this. As part of the use of Youtube, personal data may also be transmitted to the servers of Google LLC in the USA. Regardless of a reproduction of the embedded videos, a connection to the Google network is recorded every time this website is accessed, which can trigger further data processing operations without our influence.

In the case of the transfer of personal data to Google LLC, based in the USA, Google LLC has become LLC. certified for the U.S. Privacy Shield Privacy Convention, which ensures compliance with the data protection level applicable in the EU. A current certificate can be found here: https://www.privacyshield.gov/list

For further information on data protection at “YouTube”, see the provider’s privacy policy at: https://www.google.de/intl/de/policies/privacy

8) Online Marketing

8.1 Use of Google Ads Conversion Tracking

This website uses the Google Ads online advertising program and the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We use the offer of Google Ads to draw attention to our attractive offers on external websites by means of advertising media (so-called Google Adwords). With regard to the data of advertising campaigns, we can determine how successful the individual advertising measures are. We therefore pursue the concern to show you advertisements that are of interest to you to make our website more interesting for you and to achieve a fair calculation of the advertising costs incurred.

The conversion tracking cookie is set when a user clicks on an ad that is connected by Google. Cookies are small text files that are stored on your device. These cookies usually lose their validity after 30 days and do not serve personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user has clicked on the ad and has been forwarded to this page. Each Google Ads customer receives another cookie. Cookies cannot be traced through the websites of Google Ads customers. The information collected using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers will learn the total number of users who clicked on their ad and were forwarded to a page provided with a conversion tracking tag. However, you do not receive information that allows users to identify personally. If you do not want to participate in tracking, you can block this use by disabling the Google Conversion Tracking cookie via your Internet browser under the keyword “user settings”. You will not be included in the conversion tracking statistics. We use Google Ads on the basis of our legitimate interest in targeted advertising. Article 6(1)(f) GDPR. As part of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC in the USA.

In the case of the transfer of personal data to Google LLC, based in the USA, Google LLC has become LLC. certified for the U.S. Privacy Shield Privacy Convention, which ensures compliance with the data protection level applicable in the EU. A current certificate can be found here: https://www.privacyshield.gov/list

For further information on Google's privacy policy, see the following web address: https://www.google.de/policies/privacy/

You can permanently disable cookies for ad presets by preventing them from setting your browser software accordingly or download and install the browser plug-in available on the following link: https://www.google.com/settings/adsugin?hl=de

Please note that certain functions of this website may not be used or may only be used to a limited extent if you have deactivated the use of cookies.

8.2 Use of affiliate programs

– Amazon Partner Program (AmazonPartnerNet) We participate in the partner program “AmazonPartnerNet” of the Amazon EU S.a.r.l., 38 avenue John F. Kennedy, L-1855 Luxembourg (hereinafter “Amazon”). In this context, we have placed advertisements on our website as links that lead to offers on different Amazon websites. Amazon uses cookies. These are small text files that are stored on your device in order to understand the origin of orders generated via such links. Among other things, Amazon can see that you clicked the partner link on our website. This information is required for payment processing between us and Amazon. If the information also contains personal data, the described processing is carried out on the basis of our legitimate financial interest in the processing of commission payments with Amazon in accordance with Art. 6 para. 1 lit. f GDPR. For further information on data use by Amazon, see the Amazon.de Privacy Policy at https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nod eId=3312401
If you want to block the evaluation of user behavior via cookies, you can set your browser to be informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. You can also disable the interest-related ads at Amazon via the link https://www.amazon.de/gp/dra/info.

– AWIN Performance Advertising Network
We participate in the Performance Advertising Network of AWIN AG, Eichhornstraße 3, 10785 Berlin (hereinafter “AWIN”). As part of its tracking services, AWIN stores cookies on end devices from users who visit or use websites or other online offers of its customers (e.g. registering a newsletter or submitting an online order). These cookies are used solely for the purpose of correctly assigning the success of an advertising material and the corresponding billing as part of its network.
In a cookie, only the information about when a specific advertising medium has been clicked on by a terminal is placed. In the AWIN tracking cookies, an individual sequence of digits, which are not assignable to the individual user, is defined, with which the partner program of an agent, the publisher, the time of the action of the user (Click or View) is documented. AWIN also collects information about the terminal from which a transaction is carried out, e.g. the operating system and the calling browser. If the information also contains personal data, the described processing is carried out on the basis of our legitimate financial interest in the processing of commission payments with AWIN in accordance with Art. 6 para. 1 lit. f GDPR. If you do not wish to store cookies in your browser, you can achieve this through the appropriate browser setting. In your browser, you can disable the storage of cookies under extras/internet options, limit them to certain websites or set your browser to notify you as soon as a cookie is sent. Please note, however, that in this case you have to expect a limited presentation of the online offers and a restricted user guidance. You can also delete cookies at any time. In this case, the information stored therein is removed from your terminal.
For further information on the use of data by AWIN, see the Company's privacy policy: https://www.awin.com/en/legal

– WEBGAINS Germany
We participate in the Hi-Performance Affiliate Marketing Network WEBGAINS of ad pepper media GmbH, FrankenStraße 150C, FrankenCampus, 90461 Nürnberg (hereinafter “WEBGAINS”). As part of its tracking services, WEBGAINS stores cookies for the documentation of transactions (e.g. leads and sales) on end devices of users who visit or use websites or other online offers of their customers (e.g. register for a newsletter or place an order in an online shop). These cookies are used solely for the purpose of correctly assigning the success of an advertising material and the corresponding billing as part of its network.
In a cookie, only the information about when a specific advertising medium has been clicked on by a terminal is placed. In the WEBGAINS Tracking Cookies, an individual sequence of digits, which are not assignable to the individual user, is defined, with which the partner program of an Advertiser, the Publisher, the time of the action of the user (Click or View) is documented. WEBGAINS also collects information about the terminal from which a transaction is carried out, e.g. the operating system and the calling browser. If the information also contains personal data, the described processing is carried out on the basis of our legitimate financial interest in the processing of commission payments with WEBGAINS pursuant to Art. 6 para. 1 lit. f GDPR.
If you do not wish to store cookies in your browser, you can achieve this through the appropriate browser setting. In your browser, you can disable the storage of cookies under extras/internet options, limit them to certain websites or set your browser to notify you as soon as a cookie is sent. Please note, however, that in this case you have to expect a limited presentation of the online offers and a restricted user guidance. You can also delete cookies at any time. In this case, the information stored therein is removed from your terminal.
For further information on the use of data by WEBGAINS, see the Company's privacy policy: http://www.webgains.com/public/en/datenschutzerklaerung/

9) Web analysis services

Google (Universal) Analytics

Google Analytics
This website uses Google Analytics, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google Analytics uses so-called. Cookies are text files that are stored on your computer and allow an analysis of your use of the website. The information generated by the cookie about your use of this website (including the shortened IP address) is usually transmitted to a Google server and stored there, and this may also result in a transmission to the Google LLC servers in the USA.
This website uses Google Analytics exclusively with the extension “_anonymizeIp()”, which ensures anonymization of the IP address by reducing it and excludes direct personal data. By extension, your IP address will be shortened by Google within Member States of the European Union or in other Contracting States to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google LLC. server in the USA and shortened there. In these exceptional cases, this processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in statistical analysis of user behavior for optimization and marketing purposes.
On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website use and internet usage to us. The IP address transmitted by your browser as part of Google Analytics is not combined with other data from Google.
You can prevent the storage of cookies by setting your browser software accordingly. However, we would like to point out that in this case, you may not be able to fully use all the functions of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available on the following link: https://tools.google.com/dlpage/gaoptout?hl=de
Alternatively to the browser plugin or within browsers on mobile devices, please click the following link to set an opt-out cookie that will prevent Google Analytics from being collected within this website in the future (this opt-out cookie only works in this browser and only for this domain if you delete your cookies in this browser, you must click this link again):Disable Google AnalyticsIn the case of the transfer of personal data to Google LLC, based in the USA, Google LLC has become LLC. certified for the U.S. Privacy Shield Privacy Convention, which ensures compliance with the data protection level applicable in the EU. A current certificate can be found here: https://www.privacyshield.gov/list
Further information on Google (Universal) Analytics can be found here: https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376

10) Tools and others

Google Web Fonts

This page uses so-called web fonts for the uniform presentation of fonts provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). When you access a page, your browser will load the required web fonts in your browser cache to display texts and fonts correctly.

For this purpose, the browser you use must connect to the servers of Google. In this case, personal data may also be transmitted to the servers of Google LLC in the USA. In this way, Google acquires knowledge that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. If your browser does not support Web Fonts, a standard font is used by your computer.

In the case of the transfer of personal data to Google LLC, based in the USA, Google LLC has become LLC. certified for the U.S. Privacy Shield Privacy Convention, which ensures compliance with the data protection level applicable in the EU. A current certificate can be found here: https://www.privacyshield.gov/list

For more information on Google Web Fonts, see https://developers.google.com/fonts/faq and Google's privacy policy: https://www.google.com/policies/privacy/

11) Rights of the person concerned

11.1 The applicable data protection law grants you comprehensive data protection rights to the controller with regard to the processing of your personal data (forward and intervention rights), which we inform you below:

– Right of access under Art. 15 GDPR: You have, in particular, a right to information about your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data has been disclosed or become, the planned storage period or the criteria for determining the storage period, the existence of a right to rectification, erasure, restriction of processing, objection to processing, complaint with a supervisory authority, the origin of your data, if this is not sought by us. 46 GDPR if your data is forwarded to third countries, – Right to correction in accordance with Art. 16 GDPR: You have a right to promptly correct your incorrect data and/or complete your incomplete data stored by us;
– Right to deletion according to Art. 17 GDPR: You have the right to erasure your personal data if the conditions of Art. 17 para. 1 GDPR. However, this right does not exist in particular where the processing is necessary for the exercise of the right to freedom of expression and information, for the fulfilment of a legal obligation, for reasons of public interest or for the establishment, exercise or defence of legal claims;
– Right to restriction of processing according to Art. 18 GDPR: You have the right to request the restriction of the processing of your personal data as long as the correctness of your data that you have disputed is checked if you refuse to erasure your data because of inadmissible data processing and instead request the restriction of the processing of your data if you need your data to assert, exercise or defend legal claims, after we no longer need this data for purposes or if you have lodged objection for reasons of your particular situation;
– Right to information pursuant to Art. 19 GDPR: If you have asserted the right to rectification, erasure or restriction of processing with respect to the controller, the controller is obliged to inform all recipients to whom the personal data concerning you have been disclosed of this rectification or erasure of the data or restriction of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed of these recipients.
– Right to data portability according to Art. 20 GDPR: You have the right to receive your personal data that you have provided us in a structured, commonly used and machine-readable format or to request the transmission to another controller insofar as this is technically feasible;
– Right to revoke granted consent in accordance with Art. 7 par. 3 GDPR: You have the right to withdraw your consent to the processing of data at any time with effect for the future. In the event of revocation, we will delete the data subject immediately if further processing cannot be based on a legal basis for the unauthorized processing. revocation of consent does not affect the legality of the processing carried out on the basis of consent until revocation;
– Right to appeal according to Art. 77 GDPR: If you believe that the processing of personal data concerning you violates the GDPR, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your place of residence, your workplace or the place of alleged violation, without prejudice to any other administrative or judicial remedy.

11.2 RESPONSIBLE FOR ELIGIBILITY.
HOW OF YOUR RESPONSIBLE FOR ELIGIBILITY, END THE WORK OF DATA. A RESEARCH CONSTRUCTION FOR THE WORKING ARE RELATED, THE IRE INTERESTS, GRAND RIGHTS AND PRINCIPLES, OR THE RESULTS OF APPLICATION, EQUIPMENT.

DIRECTORATE PERSONAL DATA FOR UNEMPLOYMENT, DIRECTORATE FOR BEVERAGES, HAVE THE RIGHT, PROCEDURES.

HOW TO DIRECTIVE DIRECTIVE DIRECTIVES.

12) Duration of storage of personal data

The duration of the storage of personal data is measured on the basis of the respective legal basis, on the processing purpose and—if relevant—in addition on the basis of the respective statutory retention period (e.g. commercial and tax retention periods).

When processing personal data on the basis of an explicit consent pursuant to Art. 6 para. 1 lit. a GDPR, these data are stored until the data subject revokes his consent.

Exist statutory retention periods for data that are subject to legal or legal obligations based on Art. 6 para. 1 lit. b GDPR, these data are routinely deleted after the expiry of the retention periods, provided that they are no longer necessary for fulfilling the contract or starting the contract and/or that there is no legitimate interest in further storage.

When processing personal data based on Art. 6 para. 1 lit. f GDPR, these data are stored until the data subject has his right to object in accordance with Art. 21 par. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing which outweigh the interests, rights and freedoms of the data subject, or for the establishment, exercise or defence of legal claims.

When processing personal data for direct marketing on the basis of Art. 6 para. 1 lit. f GDPR, these data are stored until the data subject has his right to object in accordance with Art. 21 para. 2 GDPR.

Unless otherwise provided by the other information of this declaration on specific processing situations, stored personal data will be deleted if they are no longer necessary for the purposes for which they were collected or otherwise processed.